Local wedding professionals are reporting an outbreak of a record number of cases of B.M.S. in the first 15 days of 2012…

B.M.S. (Bridal Madness Syndrome) is generally found in brides who become engaged over the 2011 Thanksgiving / Christmas / Hanukkah / New Year’s holiday season;  but this year others have shown severe symptoms as well.

Symptoms can often include:

  • Shortness of breath as you have family discussions over size of guest list.
  • Increased heart rate working  on a realistic wedding budget.
  • Changes to body self-image as you try on wedding gowns labeled size 10, which are suddenly WAY TOO SMALL, when you’ve always been a 10.
  • Blurred vision as you try to differentiate between ivory, champagne, ecru, oyster and cream
  • Tossing and turning at night trying to decide which and how many of your friends you can ask to be in your bridal party.
  • Ringing in your ears as you attempt to contact wedding vendors on your lunch break, between classes or after working 8-10 hours
  • Nervousness and fidgeting as you wait for people to return your calls only to find out a) they don’t, b) they’re already booked, c) they’re not in your budget.
  •  Feeling as though you are repeating yourself as you answer the same questions over and over again and explaining the same things to your fiancé over and over again only to realize he has no idea what you’re talking about…

Professionals are finding that in some severe cases symptoms may last 12-14 months, sometimes intensifying into fits of rage and uncontrollable crying closer to the end of the outbreak.

Research has shown that working with a professional wedding consultant with excellent listening skills, an extensive network of wedding professionals, a sparkling personality and fresh design ideas may be the cure to the symptoms many brides are experiencing.

Dosage may vary depending on intensity of work schedule, support of family, involvement of fiancé,   amount of business travel and distance from hometown or wedding location.

Please consult a qualified professional for diagnosis and recommendation of appropriate treatment.

This has been a Public Service Announcement brought to you by The Queen of Hearts Wedding Consultants, a division of Eventricity, LLC


{special thanks to photographer Geoffrey Horowitz of Leapfrog Photography and QOH Wedding Day Assistant Shoshana Katz}